Senior B2B Performance Marketing Manager (m/f/d)

Permanent employee, Full-time · Berlin

Your mission
  • You are in charge of our B2B marketing operations and all B2B marketing channels (Website incl. SEO & Live Chat, E-mail Marketing, Performance Marketing and Trade Fairs)
  • You handle the channels on a day to day basis and optimize their performance with respect to lead generation and lead nurturing in order to fill our sales pipeline
  • You are able to set up a lead generation strategy, test new channels and are eager to optimize our costs per acquisition
  • You can design the business customer experience, acquire and nurture leads in a highly effective (automated) way and establish integrations with salesforce
  • You optimize our organic reach with good content marketing on our website, LinkedIn and Xing
  • You use E-mail Marketing in order to support the relationship management of our key account managers as well as new acquisitions of our sales managers
  • You organize offline B2B marketing activities like expositions (OMR, dmexco), Jodel partner events and workshops
  • You are the strategic figurehead of our B2B marketing activities and report to the Head of Sales
  • You work closely with the Business Development and Sales
  • You will contribute new ideas to the marketing team and proactively challenge existing processes
Your profile
  • Professional experience for 3+ years in B2B relevant marketing (e-mail marketing, performance marketing, social marketing, website or sales marketing); ideally in a start-up, medium-sized company or agency
  • Experience in (automated) lead generation and nurturing
  • Experience in the creation of relevant and interesting content for websites, blogs and social media
  • Analytical understanding and output-driven approach in order to optimize marketing and sales funnel
  • A feel for aesthetics, language and marketing trends
  • The ability to work autonomously, to ask well-thought-out questions and to assume responsibility
  • You are fluent in German and English in language, punctuation and writing
  • You bring positive energy, enthusiasm, enjoy a dynamic work environment and are keen to work for Jodel
  • Ideally you know the media industry, their key players and mechanisms
What do we offer?
  • You enjoy flat hierarchies with lots of freedom and responsibilities
  • Your work will be crucial for the Jodel success and your impact will be immediately visible
  • Work with a team of young and smart people from 14 different countries, dedicated to creating a sustainable and influencing social media app with millions of passionate users
  • Be part and shape a culture that is laid back, yet ambitious. We are open & humble, clever & bold, playful & friendly. Jodelers take their work seriously, but themselves not too much.
About us
Jodel is the world’s hyperlocal community.

Through its state-of-the-art mobile platform, it enables its users to discover, follow, and participate in-real-time in the most relevant conversations with people nearby. We have millions of active users across the Nordics, DACH and middle-east and continue to expand globally.

Our vision is that in the next few years you can open Jodel at any time and anywhere in the world, to easily talk and connect with like-minded people right around you:

You will be able to fully explore the city you live in, listen in on all its vibrant communities and connect with your peers. No matter if it’s other pet lovers nearby or the local techno crowd: Jodel allows you to share memes and jokes, get news, ask questions and simply have fun. You can discuss everything from new hypes to modern-dating. Organize help for social causes. And by doing all that you might even get to know new amazing people in your area. 

Jodel will be closing the gap to easily share a togetherness with all the people you see in the physical world. As this works in your hometown, so it does when moving somewhere else. Whenever you’re travelling, you can be certain there are people around you that wonder about the same things. Is it still worth it to go to the Full Moon party here in Ko Pha-ngan or what are the best tricks for negotiations on the Marrakech market? And maybe, one day, you think about moving to New York so you teleport to its local feed and explore…
Your application at Jodel!
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